The media is responsible

Asia-Europe foundation

The Asia-Europe Foundation posted this:

According to Prof Klaus Toepfer, former Executive Director of the United Nations Environment Programme (UNEP), Asian and European countries needed to find the path to a more sustainable and green future as the world gears up toward the Rio+20 Earth Summit in 2012 and leaves behind its “black past”.

In this context, the media and other players in the creative communication industry have an important role to play. ASEF explored their role in a workshop at the ENVForum Conference, entitled Educating Audiences in Creating Demand for Sustainable Consumption & Production: The Role and Responsibility of the Media, Entertainment & Creative Industries. The Workshop was hosted by the Swedish Environmental Secretariat for Asia, the Asia-Pacific Media Alliance for Social Awareness and Deutsche Welle.

image by Asia-Europe Foundation

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