What insights we can learn from Coca-Cola to help in Reproductive Health

Melinda French Gates

This is a great talk from Melinda French Gates.

Melinda French Gates talked about what can governments and NGOs learn from Coca-Cola– especially in the context of delivering health care and for Filipinos, it might let us know some insights for our own reproductive health program.

Three things she said makes Coca-Cola successful:

  • Real-time data and immediately use it to measure progress
  • Great at tap local entrepreneurs – micro distribution
  • Marketing

Lastly, she said, “If we really understand what people want in health and development, we can change communities and help change nations.”

How do we adapt those three things for health care?

The ProPinoy Project

  • Pilo

    The business of contraception is big money.