On DOT-Campaign and Grey relationship

The Sad Reality of Client-Consultant Relationships
by The Marketing Girl on Thursday, November 18, 2010 at 9:44pm

This is a snippet:

Yoly Ong or Campaigns and Grey are not to be blamed solely for the mess that is Pilipinas Kay Ganda.

First, she did pro bono work, people. True, no matter what the circumstances, we should all deliver our best job performance. Still, it’s pro bono and we have to understand that, in pro bono work, certain situations that would normally apply to paying clients don’t work here.

With paying clients, a contract exists to protect both you and your client. With pro bono, there is no contract so everything is fair game. Pro bono work can be tricky and, for any consultant, it ultimately feels like you’re stuck in a bad relationship with an abusive boyfriend.

The ProPinoy Project

  • Roni

    In defense sa mga creatives behind the design, hindi kaya mismong client ang nag-suggest na gawing reference (o “kopyahin”) yung logo sa Polska? Im also an artist sa ibang agency, and there are clients na sarado mag-isip! These clients sometimes forget or literally disregard kung bakit sila nag-hire ng Ad/Design Agency in the first place. Example, I was tasked to do some print ad designs, which were all scrapped by the client, then nag email ang client ng reference design, “kopyahin” ko raw. And it is really frustrating and stressful because we (creatives) sometimes put our hearts into a project then all the while, in the end may ipapakopya o ibibigay na reference lang sa yo.

    So hindi pwedeng iblame lang natin ang C&G (although I agree na pangit yung tagline, parang di dumaan sa Creative Director), kasama dapat ang DOT.

    BTW, akala nyo ba original yung design ng Meralco logo?

  • Roni

    In defense sa mga creatives behind the design, hindi kaya mismong client ang nag-suggest na gawing reference (o “kopyahin”) yung logo sa Polska? Im also an artist sa ibang agency, and there are clients na sarado mag-isip! These clients sometimes forget or literally disregard kung bakit sila nag-hire ng Ad/Design Agency in the first place. Example, I was tasked to do some print ad designs, which were all scrapped by the client, then nag email ang client ng reference design, “kopyahin” ko raw. And it is really frustrating and stressful because we (creatives) sometimes put our hearts into a project then all the while, in the end may ipapakopya o ibibigay na reference lang sa yo.

    So hindi pwedeng iblame lang natin ang C&G (although I agree na pangit yung tagline, parang di dumaan sa Creative Director), kasama dapat ang DOT.

    BTW, akala nyo ba original yung design ng Meralco logo?

  • Bert

    Pro bono is free, indeed, but that is no reason to do it haphazardly. Usually, the main objective of doing pro bono is to get the business.

    Pres. Noynoy has already scrapped that haphazardly done Pilipinas Kay Ganda. That’s what Yoly Ong got for doing a sloppy job pro bono, :).

  • Bert

    Pro bono is free, indeed, but that is no reason to do it haphazardly. Usually, the main objective of doing pro bono is to get the business.

    Pres. Noynoy has already scrapped that haphazardly done Pilipinas Kay Ganda. That’s what Yoly Ong got for doing a sloppy job pro bono, :).

  • Pro bono does NOT = no contract. If anything, pro bono design work really requires a stronger contract to help protect the designer. I’ve never done major pro bono work without a contract.

  • Pro bono does NOT = no contract. If anything, pro bono design work really requires a stronger contract to help protect the designer. I’ve never done major pro bono work without a contract.

  • Gomi

    That is still no excuse to plagiarize, pure and simple. Stop pointing fingers and both DOT and CaG should take the blame.

  • Gomi

    That is still no excuse to plagiarize, pure and simple. Stop pointing fingers and both DOT and CaG should take the blame.