Filipinos leading the charge in Emerging Payments industry

On the 26th floor, on top of the Piccadilly Star Building, high above, and overlooking Bonifacio Global City in Manila is TxVia Philippines’s spacious loft.  Stepping into TxVia’s Contact Center, every visitor is greeted with a majestic high-ceiling fitting the kind of business the company is at.  It is like entering a modern day Cathedral of Technology with its row by row Apple iMacs for its team, and on the wall of the Contact Center is a line of huge LCD displays powered by Mac minis.  The impressive hardware doesn’t end there.  Then there is TxVia’s Server Room, and Network Operations Center that help complete the foundation of its global operations.

To do what, exactly?

Executive Vice President Ray Iglesias described TxVia in a nutshell as a “financial technology company, and a leader in transaction processing technology for emerging payments, and financial services”.  The company is based in New York with offices in Barcelona, and Dublin. TxVia executives are experts in the financial industry.  Mr. Iglesias, for example, who was in Manila for the launch of TxVia’s new office was co-founder of Clarity Payment Solutions before selling it to TSYS Prepaid.  Crunchbase noted that TxVia concluded its series D funding in October 2010 worth 27.5 million dollars.  And Txvia chose the Philippines as home for their call center operations, payments processing, risk management, and fraud detection, as well as software development.

TxVia Philippines is Philippine Economic Zone Authority registered corporation. They are a year old, and in that span of time has grown from a 3 person operation into an 80 person one.  TxVia recognizes Filipino talent, and expects to grow their Philippine operations even further, maximizing their current Manila office, and hinting of opening call center operations in other regions in the Philippines.

“Recognizing the competency of the Philippine workforce and based on our overwhelmingly positive experience over the previous year since TxVia began operations in the Philippines, we’ve decided to significantly expand our operations”, noted Matthew Nyren, Senior Vice President of Managed Services.

The state of the art facility at the Piccadilly Star Building houses their call center operations, true enough, but it isn’t limited to that.  They have platform monitoring people tasked in the Philippines.  And that team is charged to fixed software issues.  They also have Model Developers and QA Analysts, and are looking to hire more.

TxVia is in the emerging payment business.  What exactly is this?

TxVia doesn’t make the cards— the physical ones— though they know people who make them.  What they do, is the backend stuff. They handle the processing of those payments.     See, TxVia is in the business of making software that power prepaid card payments, even credit card or debit cards.  They are also in the business of creating virtual currency, like coins for games.  How the payment is made— the transaction itself— is the secret sauce of the company.

The company is a platform builder.  TxVia has developed a model driven, domain specific software architecture that allows the company to give their clients, a custom solution to suit their particular need. Like if a client needed a prepaid card that would require it to communicate with Visa, or MasterCard or other network branded cards, or Paypal?  TxVia has software modules that is almost drag, and drop.  They call this, Platform-as-a-Service.  They created a software platform for emerging payments business so much so that they’ve come up with with their own Integrated Development Environment.  It is really cutting edge, as the emerging payments business is the next big thing.

What are other examples of TxVia’s business?  They can do health care cards, corporate incentive cards, and even payroll cards.

TxVia core software is written in Java. Right now, the company is training a team to help model development software.  They expect the first batch to be ready in 4 to 6 weeks.  Going forward they are interested in looking for junior java developers.  The company is also looking to hire Web Developers, and their end goal really is to up their software development to the Philippines.

During the opening of their new corporate office, instead of the traditional ribbon cutting, employee number 1, Ruther Paulino rang a gong.  Managing Director Rori Geronimo remarked, “TxVia is always different”.

TxVia sees itself as a one stop shop for financial technology, from the code to the people manning customer service.   TxVia Philippines show a lot of promise, and great potential.   The growth has been phenomenal.  This is a company that believes in people, specifically, Filipinos.  It is a company that not only is building a traditional call center, but is in fact creating software.  This isn’t just any piece of software, this is the cutting edge in financial software technology. “Emerging Payments”, is the future– the what’s next after credit cards, and debit cards.  Looking outside TxVia’s loft, overlooking the rest of Manila, perched on top of the world is the hard core Filipino team of TxVia Philippines on the cutting edge of finance technology, making waves and making history.

Cocoy Dayao

Cocoy is the Chief Technology Officer of Lab Rats Technica, a Digital Consulting company that specialises in DevOps, iOS, and Web Apps, E-Commerce sites, Cybersecurity and Social Media consulting. He is a technology enthusiast, political junkie and social observer who enjoys a good cup of coffee, comic books, and tweets as @cocoy on twitter.

Cocoy is also the Managing Director and Editor-in-Chief of the ProPinoy Project.

Cocoy considers himself to be Liberal.